HINTERLAND x SUCCESS STORIES
Success Stories is a video series used by GoDaddy to spotlight entrepreneurs with interesting companies, who use the GoDaddy suite of business products to help their small businesses thrive.
For this project we traveled to Salt Lake City to visit Hinterland Skis' owner and operator, Creighton Elinski. We spent the morning filming his interview, then used the rest of day to get as much coverage of his manufacturing process as we could capture.
The editing was smooth-skiing thanks to Creighton's engaging storytelling and the dynamic imagery that accompanies any good hand-made production process.